• Annie Hunt

Marketing Mix: High-Impact Studio Entitlements


The studio is the cornerstone of any radio broadcast – it’s where the magic happens and where the host calls home for a majority of their day. Studio entitlements may not be new, but there’s no better vehicle for round-the-clock messaging, especially when combined with powerful multi-media layers.

For the first time ever, our popular home improvement show is offering advertisers the chance to own The Money Pit Studio! This is an exciting opportunity to get your brand in front of millions of homeowners and be at the forefront of a targeted listening environment, week after week. Home improvement experts and hosts Tom Kraeutler and Leslie Segrete will promote your brand as sponsor of The Money Pit Studio along with multi-platform presence online, in social outlets, and on TV.

In addition to on-air promotion across 325 national affiliates and their top-rated podcast, YOUR BRAND will receive:

  • 24/7 promotion on MoneyPit.com homepage

  • Presence in the masthead of every edition of The Money Pit E-newsletter (with over 70K opt-in subscribers!)

Plus:

  • Studio Sponsorship during five regularly scheduled TV Media Tours each delivering over 25MM Impressions!

  • Weekly social media posts to 105K fans and followers

  • Schedule of weekly :30 second radio commercials

​The Money Pit is a lively call-in show about home improvement, decorating, home maintenance and issues that face today’s homeowners. Hosts and home improvement experts Tom Kraeutler & Leslie Segrete are key-influencers in the home improvement industry, and are equally respected by both consumers and pros.

The audience is qualified too: 72% of listeners use Money Pit Media to guide home-related purchases! The show is not about flipping houses or building furniture. It’s about getting the most out of your living spaces, delivered in an environment that educates and entertains.

Power The Money Pit studio and be the hero! If your brand is looking for high-profile, high-impact exposure, AdLarge has it! From targeted lifestyle content to Sports Talk and play-by-play, #AskAdLarge today about more exclusive entitlement opportunities.

#blog #radio #sales #MoneyPit

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